Every day I hope to learn something new – either about other people or even myself.
All three series of The A Word allowed me into worlds and lives I had never appreciated existed. I spent time with and shared stories and experiences with all manner of fascinating people. This then informed the campaigns which went on to reach millions of readers and audiences.
The community built around the series on social media in particular is one of my career highpoints. It is not about numbers – it is about engagement, making your viewers feel involved and welcomed into your world.
Working with RTS Northwest we created a memorable sell-out success, Peter Bowker’s Real Reality Television which allowed us to celebrate the writer’s pioneering work in this area.
